Founded by famed celebrity fitness trainer, author and wellness expert, Jay Cardiello, JCORE is a fitness and wellness lifestyle company built upon the premise that you can positively change your life, without changing your lifestyle.  Full-body workouts can fit into time-crunched schedules and small spaces; eating healthfully doesn’t mean abandoning your favorite foods and the road to wellness should be achievable. JCORE offers a proven system of fitness and dietary products – the Accelerated Body Transformation DVD series based on Cardiello’s acclaimed Cardio Core 4 x 4 exercise program, innovative dietary supplements, customized personal training and more – that are the result of years of research and hands-on experience. JCORE delivers the very best in fitness and wellness.


The JCore 20-Minute Accelerated Body Transformation System is based upon the principle of RAPID MUSCLE RESPONSE with 30-Second Result Blasts, meaning that every 30 seconds your body is experiencing results! The program  is a hybrid conditioning and training program that blends incredibly effective cardiovascular, strength, agility and core balance exercises. This unique program has rewritten the standard for weight loss and healthy living. Now, in just 20 MINUTES a day, 4 DAYS a week — with a TOTAL WORKOUT TIME OF 8 HOURS over 40 days — the JCORE program gives you the weight loss and strengthening results you demand! Compare that to many programs that require you to workout 8 hours each and every week to see any progress. If it’s hard to believe that JCORE delivers incredible results in just 8 hours, consider this: JCORE is quite simply the most advanced exercise program to date, perfected after years of intensive focus and proven effective by scores of people like you.


The foundational principles of the JCORE system were first conceived in 1996, when Jay developed a special exercise program to rebuild his body after suffering an athletic career-ending spinal injury that required 13 major surgeries. Jay was told after the injury that his body wouldn’t recover — yet, today, he is in perfect physical shape! Jay refined the JCORE system over the next several years, while working with some of the biggest celebrities in film and sports. This required him to restructure the program format for working out in film set trailers and hotel rooms and fitting into celebrities’ jampacked schedules. The JCORE model was then translated into a progressive program that can be done anywhere, by anyone —in just 20 minutes a day — with the same great results!


Jay has been praised in national media outlets such as SELF, Shape, Details, Men’s Fitness, Women’s Health and Elle. He has also appeared on The Real Housewives of New York, ABC News, and Good Morning America, as well as at the Sundance Film Festival and on Martha Stewart Radio. Additionally, The New York Daily News covered Jay’s 20-minute workout, saying that “the genius of this workout…is that no matter how pressed for space you are, with just 20 minutes and a towel, you’re on your way to a Celebrity six pack. Just find a 4-foot-by-4-foot spot.” Get ready to change your life with his JCORE Accelerated Body Transformation system!